People follow people not plans.
Sports fans connect with personalities not stats. It’s an athlete’s willingness to show who they are that creates that connection. Their game-day actions and results are only part of that equation. Their personality really comes through in interviews and 1-on-1 interactions with fans.
If you only “stick to business” and think small talk is a waste of time, you’re missing opportunities to connect and probably don’t have the relationships or rapport you think you do.
You can use small talk to connect, share personal stories (not your entire life story) and build relationships. Sports is a great topic to utilize in small talk. Here are a few topics that would work this week.
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